VERIFIED INSTAGRAM · EST. 2020

Audience intelligence for automotive culture.

Audience intelligence for automotive culture.

9caars turns culture-led automotive coverage into measurable attention. Built for agencies and brands looking for credible access to enthusiasts across the UK, Ireland, Europe and beyond.

CURRENT FOLLOWERS

328,824

Verified Instagram community

2026 VIEWS

420K+

Jan 1 to Jul 31, 2026

2026 REACH

200K+

Accounts reached in 2026

August 2026 Interactions

40K+

Last 30 Days

AUDIENCE PROFILE

An enthusiast audience, built around the decision-making years.

An enthusiast audience, built around the decision-making years.

93.3% of the community is male, with the strongest concentration in the 25 to 34 bracket. That puts 9caars in front of a highly relevant automotive audience for automotive events, performance, aftermarket and event-led briefs.

Gender split

Male

93.3%

Female

6.7%

Core age group: 25 to 34

EUROPEAN RELEVANCE

Global scale. Useful European context.

Global scale. Useful European context.

The audience is international by design, with meaningful verified audience concentration in the UK, Germany and France. This creates useful context for Ireland and Europe led automotive briefs seeking cross-border discovery.

United States

19.3%

United Kingdom

3.5%

Germany

2.5%

France

2.4%

CONTENT SIGNAL

Built for scale and consistency.

Built for scale and consistency.

Multiple 9caars Reels have exceeded one million views. The platform also has a reliable base of high-performing automotive content across editorial coverage, events and original films.

TOP RECORDED REEL

23M

Views on a single Reel

HIGH-ENGAGEMENT REEL

1.6M

Likes on a single Reel

ORGANIC-LED DISTRIBUTION

590K+

90-day organic views, May to Jul 2026

LET’S BUILD A CULTURAL MOMENT

Bring 9caars into your next brief.

Bring 9caars into your next brief.

For campaign partnerships, European event coverage and original automotive storytelling, start a conversation with the 9caars team.

Start a conversation

Source: Meta Business Suite / Instagram analytics. Audience snapshot captured 9 Aug 2026; content-performance windows are labelled individually.